Case

We have been working with our Australian customer for three years, and throughout this period, the customer has consistently positioned SUNLIFE as a premium-quality brand, rather than an economy or low-cost option.

Take the 11R22.5 SNL515 as an example: after being installed on container trucks — a harsh operating environment with frequent sharp turns and high tire wear — the tire was tested and still retained 30% tread depth after 11 months of use. This result demonstrates the outstanding wear resistance of SUNLIFE, which has greatly satisfied the customer.

In addition, the customer started testing our premium SUNLIFE PRO series 295/80R22.5 this year as an alternative to other brands (such as Jinyu), further proving the competitiveness of SUNLIFE in the premium market.

With consistent performance and proven durability, we believe SUNLIFE will continue to strengthen its premium positioning in the Australian market and deliver long-term value to our partners.